The Afterschool Centre for Career Development (formerly known as the Afterschool Peer Mentoring Project) in partnership with Livity Africa trained undergraduates, young professionals, CEOs of SMEs and marketing executives of different organisations on Digital marketing in Calabar,Cross River State.

Proudly sponsored by Google, the Digital Marketing Training exposed participants to peripheral aspects of digital marketing from Introduction to digital marketing to Search Engine Optimization, Content Marketing,Research Trends, Social Media as well as Digital Strategy- Social wheel linking and Market roll out.

The  May 2016 class had a total of 409 participants from Lagos, Owerri, PortHarcourt, Uyo and Calabar ,they were taken through practical steps of digital marketing as an effective way to build their brands, grow their businesses and increase employability as well as build consumer loyalty.

Some of the participant’s feedback about the training include:

The digital marketing skills and training really enlightened me more about technology and its effects on our daily lives- Christiana Obia

My days of toiling on Corel Draw are over! I have learn new trade secrets to effectively design for my clients- Leo Eteng

The facilitators were fantastic! – Ojong Ndifor

The digital marketing skills and training was taught in a layman’s point of view. It was self-explanatory and easily applicable- Emmanuel Ekwerre

I like the fact that I was exposed to a whole new dimension on digital marketing, I never experienced. I would really love for the training dates to be extended-  Benjamin Agbong

I like the simplicity of the training, because a non techie who is ready to learn can become a digital marketer through this training, kudos!-  Michael Archibong

It has opened me up digitally and also exposed me on more useful websites and resources I didn’t know!-  Victoria Ette

I like the fact that it boosts publicity of one’s business  at a reasonable low price compared to using traditional media; l apply the skills to my business – Eyo Hogan

This training is quite innovative and scope widening. It’s got me thinking of endless possibilities the internet offers- Olushola Shobowale

I loved the practical and interactive nature of the sessions – Onen Uguru

About Afterschool Centre for Career Development:

Afterschool Centre for Career Development (formerly known as Afterschool Peer Mentoring Project) is a non-governmental, capacity development organization committed to inspiring, investing and engaging young people as well as facilitating growth opportunities for young persons in transitional stages of their lives. We ignite young people to set career goals and walk them through the achievement of such goals enabling them transit seamlessly from school to work.

At Afterschool Centre for Career Development we employ various strategic interventions to counsel, train and provide growth opportunities for young people to prepare for the world of work through a peer mentoring model. Our programmes and projects include a Pathfinder programme for Adolescents, A Pre-Tertiary Training Programme for Post-Secondary school graduates, Workplace Training for Undergraduates as well as career advancement trainings for young professionals.

Beyond providing direct services Afterschool Centre for Career Development provides a springboard for Stakeholder collaboration and thought leadership on issues regarding holistic education including career counselling, employment and youth transitions programming. Some initiatives under our thought leadership portfolio include; The Career Counsellors Coalition and the School to Work Transitions in Africa Initiative.

For Partnerships and inquiries, Please contact our Programmes and Partnerships team  or call 08187508000

About Livity Africa

Livity Africa is  a non-profit organisation launched in Cape Town in 2011 by former Livity UK Associate Director and winner of the 2010 UK Young Publishing Entrepreneur of the Year, Gavin Weale. The team work with young people every day in offices in Johannesburg and Cape Town to develop skills in content creation, media, marketing, digital and business entrepreneurship, connecting them with employment and entrepreneurial opportunities.

Owned platforms – like Live SA – allow these skills and ideas come to life for a national audience of young people. The team also deliver jobs to clients, including Google, Red Bull and the British Council Connect ZA, who get uniquely connected with a precious pool of young talent, energy and ideas.

As a developmental agency for the youth, Livity Africa focuses on campaigns and creations to challenge the youth to influence social change. Livity Africa has made success stories since the start of the Live Mag SA. Live SA Magazine has an advantage in the fact that they are popularly known as the only magazine in South Africa that give young people a voice on a national scale

For more information, visit

Photos from the event


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